[vc_row][vc_column][vc_column_text]Who rules online real estate ads in Hungary: ingatlan.com or Jófogás? While the latter site has dominated the general online classified advertisement market since the acquisition of OLX (Apród) in 2015, ingatlan.com still leads the very lucrative segment of real estate ads, with 250,000...
Adult Hungarian Internet users consider it important that elderly family members should also be comfortable in the digital world. For that purpose, 17% of young people regularly educate senior relatives in using the Internet and digital devices, and another 59% do so occasionally. The...
[vc_row][vc_column][vc_column_text]The net volume of online retail trade in Hungary exceeded the HUF 500 billion milestone in 2017, totalling HUF 545 billion (~EUR 1.74 billion) in the entire year. The e-tail sector boasted more than tenfold growth over 10 years, rocketing from HUF 46 billion...
[vc_row][vc_column][vc_column_text]The sharing economy model is gaining ground internationally and in Hungary. One third of Hungarian Internet users have heard about the notion of social or sharing economy, and both the user base and turnover of the companies involved grew significantly in 2017. These are...
[vc_row][vc_column][vc_column_text]3.7 million people reported playing some sort of video game in 2017, which constitutes 58% of the Hungarian population between 18 and 65 years of age. Last year the turnover of the sector – including video game, hardware and in-game purchases – exceeded 28...
[vc_row][vc_column][vc_column_text]Romanian e-commerce market is becoming saturated gradually indicates a research by eNET Group. Nearly half of all webshops surveyed were launched in the last five years. Average number of employees operating the webshop was 3.6 person. 42% of online shops also had a physical...
[vc_row][vc_column][vc_column_text]As much as 93% of Hungarian webshops use online marketing tools of some kind, while only half of them take advantage of offline solutions. Search engine optimisation and paid advertisements are the favourite online marketing tools; they are used by the highest percentage of...
[vc_row][vc_column][vc_column_text]The domestic market of online payments has boasted dynamic growth in recent years as the volume of such transactions rocketed tenfold. According to the National Bank of Hungary, bank cards issued within the country were used to pay out HUF 375 billion through the...
[vc_row][vc_column][vc_column_text]Micro-, small and medium-sized enterprises are increasingly open to digital invoicing solutions: almost 10% of these businesses already use online invoicing programs. It’s high time to rethink companies’ invoicing processes because the tax authority (NTCA) will introduce an online reporting obligation on 1 July...
[vc_row][vc_column][vc_column_text]Continuing technological development renders people’s daily routines ever easier. But what changes will it bring in our lives? As many as 82% of Internet users are concerned by such questions. The respondents expect the spread of machines that substitute humans, renewable energy, and electric...
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