NEWS

Hungarians using smart watches and bands are more health-conscious

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One in 10 adult internet users wears a smart watch and/or smart band, and one quarter use a smartphone application to keep track of their physical activities. Smart watch and/or smart band users are more health-conscious than others, attend medical screening more often, do more sports, and pay more attention to their diet. These are…

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Christmas e-tail season calls for further development

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The holiday season at the end of 2018 has proved commercially successful: the turnover generated on Black Friday only (including online and offline transactions) was close to HUF 78 billion (~EUR 247 million), while the total Christmas shopping period may have brought a HUF 323 billion (~EUR 1023 million) trade volume according to eNET’s surveys…

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Almost 3.5 million look forward to Black Friday

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Black Friday already conquered Hungary last year, and the stakes are even higher in 2017, with 3.3 million adult Hungarian internet users planning to take advantage of Black Friday deals. If all planned purchases were realised, the potential total turnover would reach a quarter of last year’s entire online trade volume, a recent online survey…

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More and more money spent on video games

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The share of video game players is high and stable, around 60%, in Hungary. This is the conclusion of a survey conducted for the third time by eNET in September 2018. The number of gamers has not grown considerably, but those who do play spend more and more money on video games as well as…

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Digital devices have their place under the Christmas tree

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Giving presents to loved ones is the most widely spread Christmas tradition, and digital devices are seen more and more frequently under the Christmas tree. These days, many are still pondering on the most desirable objects for family members. Do we know what our children, parents, grandparents or grandchildren want the most? This is one…

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Digital Christmas: traditional content, new framework

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Everybody wants Christmas to be a happy and memorable experience to the entire family. Christmas traditions are strong, but new digital devices also allow us to involve distant relatives in the festivities, watching movies or listening to music together, and even playing certain games. How frequently do people spend time together in the digital space,…

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Digital presence against isolation – at Christmas, too

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Christmas is one of the prime festivities of the year, a time when both physical distances and generation gaps between relatives can and should be bridged if the family is to enjoy being together. How do new, digital communication methods affect family relations and the quality of time spent together? This is what the November…

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Black Friday: demand without supply?

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Once again, Black Friday marks the beginning of what could be the most exciting period of the year in commerce. The special offers in stores and webshops are preceded by months of planning and preparation. But how ready is the other side, i.e. customers, this year? Research by eNET about Black Friday shopping plans indicates…

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Research: Internet users deem openness to digital skills most important for higher life quality

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While most Hungarian Internet users consider Hungarians generally pessimistic, passive and procrastinating, 89% still think that they can be successful as a Hungarian. And the digital world offers new opportunities for success: one third of Internet users know someone who has changed their life spectacularly using digital tools. These are the conclusions of research conducted…

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Three quarters of Internet users consciously improve their digital literacy for their own advancement

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Even though adult Hungarian Internet users have room for further development when it comes to digital competences, they are fortunately open to progress: continuously improved digital literacy is definitely important to about 75% of them. This is supported by the fact that the ratio of those who are highly competent in using digital mobile devices…

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